Our Story

The reason I started Fred Scarf Jewelry

I’ve had a lot of success and a lot of setbacks along the way, but the beautiful memories I've made are what really matter.

You can become rich and famous and still miss the punchline. The point of life isn't just the outcome, it's the collection of moments along the way. Beautiful memories make the highs higher and the low points not as low.

Years ago, I had the honor of organizing proms for teenagers with cancer. It wasn’t just a dance. It was a beautiful memory that helped make a very low point not as low.

That experience showed me the power of beautiful memories. It’s why I created Fred Scarf Jewelry: to craft pieces that serve as tangible reminders of the moments you never want to lose.

One day, the final moment of my life will come. When it does, I won’t be asking how much money I made or how much recognition I received. I’ll ask whether it was all worthwhile.

It breaks my heart that life can feel so elusive. But the beautiful memories we make and the people we share them with stay with us forever.

Fred Scarf Jewelry is here to help make memories that make life truly wonderful.

Fred Scarf. “Someone once told me, ‘Your job will never say I love you back to you,’ and that stuck with me. This brand is my way of being part of people’s lives in a more meaningful way, through the memories they create when giving or receiving a piece of jewelry.” OK! Magazine