Because Tahitian black pearls are among the rarest pearls in the world.

Because no two oysters ever make the same pearl.

Featured in Vogue, Fred Scarf jewelry has been recognized as valuable and made to last. They can last for generations as a family heirloom that you can pass down to your children or grandchildren.

While other luxury brands stop at basic sustainability pledges, Fred Scarf Jewelry goes much farther. Drawing on Fred’s computer science background from UC Berkeley and the legacy of his family, Yale professor Herbert Scarf, creator of the Scarf Algorithm, we bring real technological horsepower to ocean conservation. The Scarf Algorithm was a pioneering breakthrough that helped computers solve problems once thought impossible, influencing technologies that power everyday life and inspiring research that later contributed to Nobel Prize-winning advances in economics. We are actively working to rescue heat-stressed coral reefs in French Polynesia, ensuring every piece you wear directly powers the frontlines of marine defense.

Black pearls are eco-friendly because oysters can only grow good pearls in super clean water. This forces farmers to keep the ocean clean and protect local reefs to stay in business.